PartyGaming and PartyCasino News Media Update, by Greg Tingle - 22nd January 2010

PartyGaming Plc is in talks with Bwin Interactive Entertainment AG about a possible merger, the Austrian online bookmaker’s head of investor relations Konrad Sveceny said. The company is also entering into a business deal with London Capital Group.

Partygaming shares rallied 6.2 percent to 285.5 pence, the highest closing level since June 2008.

Earlier this week Party's casino brand, PartyCasino.com, further enhanced its customer protection by incorporating two-factor authentication via VASCO Data Security.

The most popular online slot games at PartyCasino.com as of late include Rambo, Call Of Duty 4: Modern Warfare, Sinatra, Thor, The Incredible Hulk, The Amazing Spider-Man, Monopoly, Cleopatra, Tarzan, Mission: Impossible, Top Gun, Melon Madness, King Kong, Mega Fortune Wheel and Wheel Of Fortune.

A live casino experience is available for a range of table games via Live Dealer and the company is working on "Avatar" type technology. Party's in-house game development team is known as "The Games Studio".

PartyGaming, PartyCasino, PartyPoker and PartyPartners will have staff and management attending the LAC (London Affiliate Conference) from the 28th to 31st January. Insiders tip that Party are in line for a number of awards and commendations. Last year Party scooped a number of awards including some from eGaming Review. Some of the strong points of the brand include financial stability, game offerings, PartyPoints player rewards system, security, excellent customer service and ethics.

In the near future, most likely in approximately one week, PartyGaming will be making news announcements regarding PartyMarkets, PartyBets and further developments with its casino and poker offerings. In addition Party will be releasing more details as to its potential consolidation opportunities.

PartyCasino.com and PartyPoker.com have made the shortlist for this months Media Man - Casino News Media - Global Gaming Directory "Online Casino of the Month" and "Online Poker Website of the Month".

Jackpots available include The Big One, Gold Mega Jackpot, Marvel Hero Jackpot and the Super Hero Jackpot.

Australian players are welcome at all PartyGaming game websites. PartyCasino.com and PartyPoker.com do not accept U.S players at this time, however the company is hopeful of soon providing a full casino and poker experience for American players. Most games can be played for free or played for money and a vast array of language and currency options are available around the clock.

The company is looking to expand on its licensing deals with already include the likes of Marvel Entertainment, Paramount Pictures, StudioCanal, IGT, Hasbro, Activision, Frank Sinatra Enterprises, Edgar Rice Burroughs, Sony Pictures Entertainment, Universal Studios and Metro-Goldwyn-Mayer.

PartyGaming is widely regarded as the world's leading igaming company and is listed on the London Stock Exchange. They have been in business since 1997.

*The writer has a b2b relationship with a number of PartyGaming brands, as the do with dozens of companies in the gaming, igaming, entertainment and media industry.

Websites

PartyCasino.com

PartyPoker.com

PartyBingo.com

PartyBets.com

World Poker Tour

Profiles

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